There are few things tastier than the perfect hamburger. Appropriate for a sunny day by the beach, on a date night, or even a meal with friends, hamburgers are an ideal go-to food for any occasion. Creating a burger menu that will win the hearts of your customers, therefore, should speak to what they want. Here are a few things to keep in mind when creating the perfect beef burger for your restaurant!

Don't Skimp on Quality

It doesn't matter how beautiful your burgers look, if the quality of beef isn't there, they simply won't wow. What makes a memorable burger is the quality of beef used and how well it's cooked. Only go for top choice ground beef. Consider grass-fed and antibiotic-free when choosing the right meat for your restaurant's hamburgers. Never cut corners when it comes to buying the best beef possible and always guarantee your beef is stored at the required temperature. Ensure that your cooks are proficient when it comes to cooking hamburgers to perfection. The difference between rare, medium-rare, medium, and well done can greatly affect the satisfaction of your customers, so your cooks will need to be able to deliver these specifications easily. 

A Classic Never Dies

While you might be eager to offer exciting new burgers to your customers, remember that a classic never dies. The basic cheeseburger is something that will always have your customers coming back for more. Young and old alike find comfort in this basic burger, so always remember to offer this on your menu. Pair your burgers with crisp french fries, potato chips, or potato salad for a delicious side. Remember that traditional toppings such as lettuce, tomato, onion, mayo, and ketchup will never go out of style, so pack them on! The basic cheeseburger is also a favorite among your younger clientele, making for an easy choice for parents and children alike when deciding on lunch. 

Specialty Burgers

Apart from offering the classic cheeseburger made with quality ground beef, try to offer a variety of specialty burgers as well! Go local and shop the flavors of your neighborhood's farmers market for in-season produce and inspiration. A coastal town in Southern California, for instance, could offer a bacon cheeseburger topped with avocado for a fresh spin on things. Pair with crisp sweet potato fries for a meal that will please just about everyone. Southern regions, on the other hand, could offer a barbecue burger topped with a hefty slice of pepper jack cheese. Paired with a refreshing side of cold potato salad, this will definitely be a hit! Overall, think about what makes your location unique and draw your inspiration from the community and flavors around you.

Contact a local professional for more advice about crafting beef burgers.